Friday 30 December 2016

Best of the ACW Archives ~ How to Get (Honest) Book Reviews

By Iola Goulton

I’ve recently seen a few authors online asking either how to get more book reviews, or how many book reviews can they expect. My (unstatistical) research suggest authors can expect around one review for every 1,000 copies sold. That’s just 0.1%. Even a bestseller might not do much better: John Green has reportedly sold nine million copies of The Fault in Our Stars and has almost 30,000 reviews on Amazon—a review rate of less than 0.4%.

Yet some authors seem to have dozens, even hundreds, of reviews, out of all proportion to sales. Is there some secret? How do these authors manage to get so many reviews?

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